Programmatic
Media Mix Modelling
Learn about Media Mix Modelling the simple way
Sign-up to our email micro-course to learn what media mix modelling is and how it can solve your attribution issues
"A concise guide to explain a complex subject in a simple manner"
Matt Jarrett, Ecommerce Manager @ Dartington Crystal
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Paid Media.
We've managed complex ad strategies on every ad platform.
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About the course
(Day 1) What is MMM & Why Does It Matter?
(Day 2) How Does MMM Work? Understanding the Methodology
(Day 3) What Data Do You Need for MMM?
(Day 4) Key Considerations for Building Your MMM Model
(Day 5) Using MMM to Supercharge Your Paid Media Strategy
(Day 6) Real-World Example: How MMM increased revenue 17% YoY
(Day 7) Getting Started with MMM
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